Companies
We are an internationalisation consultant with a focus on medium-sized companies who want to expand their business in Asia-Pacific or North America. 

  • Specialist for sustainable strategic growth.
  • Bridge to Asia-Pacific and North America through a proven partner network in the respective countries.
  • We speak the language of the Mittelstand.

Management experience and market knowledge

For the implementation of your strategies and concepts, we support you with our management experience and specific market knowledge in Asia-Pacific and North America.


We focus on industries that we understand and make a contribution to. We support along all functions of the value chain with the help of an agile consulting approach.


Our contact persons are owners, management and financial investors.


Our core markets are Australia, China, India, Indonesia, Japan, Canada, Singapore, South Korea, Thailand, USA, Vietnam, where we often operate across borders.

Agile project approach

Within the 3  steps, Strategy, Roadmap, Implementation,  individual measures are developed and tested immediately with experts in the respective market.


This gives our customers immediate feedback on whether and to what extent the decisions makes sense. This allows a cost-efficient, iterative approach.


It does not matter which step your company is in right now. Whether in the strategy phase, the transformation phase or the implementation phase. We can support you professionally in every phase with our consulting approach.

Haertlein & Company

Haertlein & Company was founded by Dipl. Ing. (FH) Bernd Haertlein.


  • 25 years management experience
  • CEO of family-owned companies as well as financial investors driven companies.
  • We support our customers, whom we have known for several years, in their plans to develop and expand their business in Asia-Pacific and North America.
  • Support in internationalisation of sales, purchasing partnerships or production starts.
  • Proven partner network in the respective target countries
  • Strategic partnership with Lizana & Company, www.lizana-company.com based in Singapore

References

We count well-known SMEs and large companies among our customers, who are leaders in their industry and have expanded their Asian and US activities in recent years. We are pleased to send you selected references and project descriptions on request.